The best way to maintain a 100% positive feedback rating on (like we have for the past few years and we are currently over 2500 100% positive feedbacks) is to be sure to follow each step below:

1) Only Leave feedback AFTER the buyer has left you positive feedback.

2) Respond to every single email you receive from the buyer (even if you just say “thanks”).

3) Ship packages within 48 hours of receiving payment from the buyer (this way you can blame the shipping company for pretty much everything and the buyer will not take their anger out on your feedback).

4) If you receive somehow receive Neutral or Negative feedback leave the buyer back the same thing (unless of course the problem was in fact your fault). Then the trick is to wait about a week and let the buyer see how his feedback has been effected by your comment. Then email the buyer and tell him that you do not think it is fair that we should both effect each other’s feedback rating with these bad feedbacks and that you would like to make everything right so we can withdraw the feedback. Explain to him what you think the problem was and how it was neither of your faults and then open up a ‘mutual feedback withdraw’ ( http://feedback..com/ws/eBayISAPI.dll?MFWRequest ) through with the buyer. Once the buyer accepts the withdraw the two feedbacks will be gone and your rating will restore back to 100%. If the problem was your fault you need to make it right with the buyer before asking him for a mutual feedback withdraw through .